Privacy Policy
Overview
Black Chalk Marketing is committed to protecting your privacy and handling your personal information responsibly. This Privacy Policy explains what information we collect, how we use it, and your rights in relation to it.
We operate in accordance with the Australian Privacy Act 1988 and the Australian Privacy Principles. By using our website or submitting an enquiry, you agree to the collection and use of information as described in this policy.
Who we are
Black Chalk Marketing is an Australian boutique branding and digital strategy agency. Our website is located at blackchalkmarketing.com.au.
If you have any questions about this policy or how we handle your personal information, you can contact us at hello@blackchalkmarketing.com.au.
What information we collect
We collect personal information only when you choose to provide it to us — primarily when you submit an enquiry or Positioning Review request through our website.
The information we may collect includes:
- Your name
- Your phone number
- Your email address
- Your company name and website
- Any additional details you include in your message or enquiry
We do not collect sensitive information such as financial details, health information, or government identifiers through this website.
We do not collect personal information passively through cookies beyond standard website analytics. Our site uses analytics tools to understand general traffic patterns — such as which pages are visited and how visitors navigate the site. This data is aggregated and does not identify individual users.
How we use your information
We use the personal information you provide solely for the following purposes:
- To respond to your enquiry or Positioning Review request
- To follow up on a potential engagement where relevant
- To communicate with you about our services if you have expressed interest in working with us
We do not use your personal information for unsolicited marketing, and we do not add you to any mailing list without your explicit consent.
Who we share your information with
We do not sell, rent or trade your personal information to any third party.
We may share your information with trusted service providers who assist us in operating our business — such as our CRM platform and email tools — solely for the purpose of managing your enquiry and our communication with you. These providers are required to handle your information securely and in accordance with applicable privacy laws.
We may disclose your information if required to do so by law or in response to a valid legal request.
How we store and protect your information
We take reasonable steps to protect the personal information we hold from misuse, interference, loss, unauthorised access, modification or disclosure.
Personal information submitted through our website is stored securely within our CRM system. Access is limited to members of the Black Chalk Marketing team who need it to respond to your enquiry.
We retain your personal information for as long as is reasonably necessary to fulfil the purpose for which it was collected, or as required by law. If you request that we delete your information, we will do so promptly unless we are required to retain it for legal or administrative reasons.
Cookies and analytics
Our website uses standard analytics tools — including Google Analytics — to collect aggregated, anonymised data about how visitors use the site. This may include information such as pages visited, time spent on the site, browser type, and general geographic location.
This data does not identify you personally and is used only to help us understand how the site is being used and how we can improve it.
Most web browsers allow you to control or disable cookies through your browser settings. Disabling cookies will not affect your ability to use this website or submit an enquiry.
Third party websites
Our website may contain links to third party websites. This Privacy Policy applies only to blackchalkmarketing.com.au. We are not responsible for the privacy practices of any third party sites and encourage you to review their privacy policies before providing any personal information.
Your rights
You have the right to:
- Request access to the personal information we hold about you
- Request that we correct any inaccurate or incomplete information
- Request that we delete your personal information, subject to any legal obligations we may have to retain it
- Withdraw your consent to us contacting you at any time
To exercise any of these rights, please contact us at hello@blackchalkmarketing.com.au. We will respond to your request within a reasonable timeframe and in accordance with our obligations under the Australian Privacy Act.
Complaints
If you believe we have not handled your personal information in accordance with this policy or the Australian Privacy Principles, please contact us in the first instance at hello@blackchalkmarketing.com.au. We take privacy complaints seriously and will respond promptly.
If you are not satisfied with our response, you have the right to lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.
Changes to this policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. The date at the top of this page reflects when it was last revised. We encourage you to review this policy periodically.
Continued use of our website after any changes constitutes your acceptance of the updated policy.
Contact
If you have any questions about this Privacy Policy or how we handle your personal information, please contact us at:
Black Chalk Marketing
blackchalkmarketing.com.au
hello@blackchalkmarketing.com.au